About

Hi I’m Sarah, I’m an over the top sweet tooth, I’m an Aussie country girl who used to race dirt bikes, I’m a big believer in living life with a truck load of passion, and I’m Sugar Coated Mama… For a list of Sugar Coated Mama services, click here.

Established on my birthday in November 2012, Sugar Coated Mama came about from my insatiable desire to sugar coat anything and everything, even a meat pie if I could! I’ve worked for over 15 years in Public Relations and Events for the TV industry, so sugar coating is certainly an acquired talent!

I live with my hard working hubby and little girl Mia (with a new bubba on the way) in a stunning part of the world just out of Sydney. We have the beach on one side and lake on the other, and as long as I’m walking distance to chocolate, life is sweet!

In between tuckshop duty, taxi runs and curbing my new Instagram obsession, I love to fuse my passion for sweets, parties and beautiful things together to create an unforgettable celebration for you.

In addition to featuring my own styling and events, I also showcase my favourite parties, the hottest party styling trends around the world, DIY ideas and my crazy antics on my blog, making Sugar Coated Mama your inspiration board for the perfect soiree!

You can also catch me on Channel 9’s TODAY SHOW teaching Karl a thing or two about party planning and DIY ideas once a month. So if you love parties as much as I do, visit my Sugar Coated Mama Youtube channel for more party tips as featured on TODAY.